And Now A Word From The President-In-Training

Good afternoon Treasure Coast Chapter!

While President Trabulsy is away this week, I have the privileged of presiding at today's membership meeting and writing this week's blog. I suppose this is good training for next year and also a good opportunity to understand first hand the work that our President has undertaken during the 11 months.

July Membership Meeting Re-Cap
Today, more than 20 members and guests heard first-hand how to effectively and efficiently launch and coordinate an organizational re-branding and image initiative. Aileen Izquierdo, Vice President of Communication for Florida Atlantic University presented “Brand New. FAU’s Journey Through the World of Visual Identity.” This initiative was conducted to allow FAU to revise their institutional image through visual identifiers such as their academic logo, athletic logo and official seal. Aileen stated that organizational brands tend to take a life of their own and that it's important to maintain a brand's integrity through proper procedures for it's usage.

Also at today's meeting the 2009-10 FPRA Treasure Coast Chapter Board of Directors Slate of Officers was approved. The Slate is as follows:

Executive Committee:
President – Bryan Beaty, Indian River State College
Immediate Past President – Linette Trabulsy, St. Annastasia Catholic School
1st Vice President, President-Elect – TBD
2nd Vice President, Membership – Kathryn Treadwell, ARC of Martin County
Treasurer – Lisa Swyryn, Communigraphics
Secretary – Samantha Kayser, inVision Brand Partners, Inc.

Directors:
Image Awards Chair: Louise Murtaugh, APR, Molly’s House;
Committee Members: Robin Delgado, Attorney Philip DeBerard, Adrienne Moore, APR, CPRC, A. Moore Communications Strategies; Kherri Anderson, Martin County Supervisor of Elections

Professional Development (Includes Media Conference, High School presentation, etc.) Co-Chairs: Krista Garofalo, United Way of St. Lucie County and Lauren Anderson, Stuart Cardiology Associates

Media Conference Committee Members: Beverly Bevis Jones, APR, BBJones Communications; Adrienne Moore, APR, CPRC; other committee members: TBD

Communications Chair: Erick Gill, St. Lucie County;
Committee Members: Newsletter Writer – Sue-Ellen Sanders; Layout - Robert Lane, IRSC; Website – Mark Weinberg, St. Lucie County Sheriff’s Office

Programs Chair: Cara Perry, FAU Treasure Coast Campus
Committee Members: TBD (need 3-4)

Accreditation & Certification Chair: Nancy McCarthy, APR, The Firefly Group

Indian River Council Co-Chairs: Sarah Starr, Childcare Resources of Indian River County and TBD

As you can see, we have a couple key “TBDs” in the slate. If you are interested in serving on a committee or a leadership role for the Executive Committee, please contact Adrienne Moore, APR, CPRC at adrienne.moore7@gmail.com for information.

News from the State Office
The last day to register for FPRA's 71st Annual Conference and receive the early bird discount is
this Sunday, July 19h. After that, the rate goes from $595 to $675. Register today for Florida's
premier public relations professional development opportunity on the NEW FPRA Web site at www.fpra.org.


Across-the-board room upgrades are still available for conference attendees. For example,
rooms in the tower used to be $165 and are now $155. The Yacht Club, which was not available before, is now available for $165. The bungalow one-bedroom suites, which were $185, are now $169. And the bungalow two-bedroom suite, which was not previously available, is now available for $199. Although the hotel registration deadline has passed, our special room rates are available as long as rooms are available at the Boca Raton Resort. Call 1-888-503-2622 for reservations.

Adrienne Moore, APR, CPRC is still looking for outstanding items for the FPRE Foundation Auction. She has been very successful so far in collecting items such as College Football Tickets and a lunch for four with a NASA astronaut including a VIP tour of the Space Center. If you have an idea for an auction item, please contact Adrienne in the next week adrienne.moore7@gmail.com.

Enjoy the rest of your week!
Bryan
a/k/a President-in-Training