Tuesday, May 26, 2009

Who, What, Where, When, Why & How!

Hello FPRA Treasure Coast!

FPRA Treasure Coast Chapter Offers One Full Scholarship to Annual Conference
As the registration deadline (July 19th) to the FPRA 71st Anniversary Annual Conference nears, the Treasure Coast Chapter is offering one full scholarship ($595) to assist a member in attending annual conference.

Budgets are tight everywhere, and the FPRA Treasure Coast Chapter is no exception. We hope to offer two half scholarships ($297.50 each) to two more members after June 12. The half scholarships will be available based on the success of the Chapter’s annual Media Conference. Please make sure you register now for the June 12th event to ensure its success (See detailed information on the Media Conference later in this blog)!

The application can be found at www.fpratreasurecoast.com, with member criteria included. Following conference, the lucky recipients must provide an article on their experience and an overall sense of the value of attending annual conference for the chapter newsletter. The member who receives the scholarship must pay for their own hotel and other related expenses. The deadline for the application is due on Friday, June 12th!

Welcome Three New Members to FPRA Treasure Coast
Congratulations to Membership Chairman Nancy McCarthy, APR, on her recent success in gaining three new members last week! We welcome new members Thondra Lanese, Program Manager for East Stuart Main Street; Angela Gomez, Prevention Specialist for Project Northland in Martin County; and Rhonda Irons, Public Information Officer for Martin County Sheriff’s Office!

This brings our membership to 64 members…only 17 more members to go to make our state goal of 81 members by August 1st. Don’t forget about the New Member Referral Contest unveiled last month!! Every time you provide a membership lead or recruit a new member, you will be entered into a drawing for the chance to win a Visa Gift Card!

Rules:
Send contact information for membership prospects to Nancy McCarthy, APR at nancy@fireflyforyou.com. By providing a membership lead, you will receive one ticket in the drawing. If that prospect becomes a member, you will receive two additional tickets in the drawing. The contest is retroactive, so all prospects sent during the fiscal year will count toward the contest. Winners will be announced at the September Monthly Luncheon.

Prizes:
1st Place: $50 Visa Gift Card
2nd Place: $25 Visa Gift Card
3rd Place: $25 Visa Gift Card

July Monthly Business Meeting is Scheduled
Mark your calendars now for our last monthly business meeting of the year scheduled for Tuesday, July 14th at 11:30 a.m. in St. Lucie West. Our scheduled presenter is Aileen Izquierdo, Vice President of Communication, Florida Atlantic University on the topic of branding. She’ll share her presentation on the process of bringing a new logo and branding effort to Florida Atlantic University.

Member News
Congratulations to Doreen Poreba, APR, of The PR Czar is featured on the front page of Hometown News, Martin County version, as a songwriter and singer. Her duo, known as Connected Souls, will debut in October. Read the entire article below.
http://www.myhometownnews.net/index.php?id=58094

Congratulations to Communications Chair Erick Gill and his fellow media affairs team members! They were recently notified that they were the recipients of several national awards. See the following press release:

For the third consecutive year, St. Lucie County’s Media Relations staff earned recognition from the National Association of County Information Officers’ (NACIO) Annual Awards of Excellence competition, winning six awards in three different categories.

The Media Relations staff, including Erick Gill, Shane DeWitt, Andrew Wise and former staff member James Kraybill, won the following awards:

· Video Public Service Announcement – Superior: Drowning Prevention
· Video Public Service Announcement – Excellence: Watch Out For Me
· Video Public Service Announcement – Excellence: County Auction
· Video Public Service Announcement – Meritorious: Frontier Fest 2008
· Special Projects: Ceremonies – Excellence: Lawnwood Skate Park Opening
· Special Projects: Citizen Education Projects – Meritorious: Watch Out For Me Campaign
The Watch Out For Me campaign was a collaborative effort with the St. Lucie County School District to improve pedestrian safety, while the Drowning Prevention PSA was project produced for the St. Lucie County Fire District.

The awards will be presented at the group’s annual meeting July 24 in Nashville, TN. The NACIO Awards of Excellence are given in various categories with rankings of “Superior,” “Excellence” or “Meritorious.” Entries are broken into two divisions based on the county’s population.

FPRA Media Conference Set For Digital Conversion June 12
Last Friday, our very own Adrienne Moore, APR, CPRC, was interviewed on WPSL 1590 AM regarding the Media Conference. Tune into www.wpsl.com to listen to the whole show!

Who: FPRA Treasure Coast Chapter and YOU!

What: “Successful Media Strategies: Digital PR and Marketing Power Tools” Media Conference

Where: Wolf High Technology Center on Indian River State College’s Chastain Campus, 2400 S.E. Salerno Road, Stuart

When: June 12, 11:30 a.m. to 5 p.m. (Media Mix & Mingle from 5-7 p.m.)

Why: This conference is for anyone interested in promoting their business or organization. Business owners, volunteers, PR professionals and beginners are encouraged to attend. “Successful Media Strategies: Digital PR and Marketing Power Tools” Media Conference promises to provide valuable knowledge on how to successfully communicate via digital media. The conference is also an excellent networking vehicle assembling the Treasure Coast’s media professionals with their public relations counterparts in the community.

How: Advance registration is required, visit www.fpratreasurecoast.com or call The Firefly Group at (772) 287-5272 for more information. Tickets for the conference are $75 for FPRA members, $90 for nonmembers and $35 for students.

APR and CPRC Videos Reposted at FPRAblog.com
Last week I posted information about the new CPRC video and some folks had problems opening the video. The APR and CPRC videos have been reposted at www.fprablog.com. All you have to do is click where is says “View video here,” then hit the play button.

Have a great week,
Linette

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