The Good, The Bad and The Sound Bite

Hello FPRA Treasure Coast!

Mirror, Mirror on the Wall, is there Professional Development in Indian River County After All? Why Yes…Thanks to the Indian River Council

Deadline to RSVP is THIS FRIDAY!!
Are you a professional in the fields of aging, education, healthcare, faith-based services, museum education, caregiving, social services or the arts? Then you won’t want to miss this unique opportunity to learn more about aging and the creative process on Thursday, April 16 from 9:30–11:30 a.m. at the Richardson Center at Indian River State College’s (IRSC) Mueller Campus. The Richardson Center on the Mueller Campus at Indian River State College is located at 6155 College Lane, Vero Beach.

Gene D. Cohen, M.D., Ph.D., the director of the Center on Aging, Health & Humanities professor of Health Care Sciences and professor of Psychiatry & Behavioral Sciences at George Washington University, will present “New Understanding About Creativity & Psychological Growth With Aging.”

New research on aging has identified a number of positive brain and behavioral changes in the second half of life that set the stage for psychological growth and creative expression. Scientists now recognize positive developments among middle-age and older adults. The New Senior Moment – a creative one – will be perhaps the best example of a phenomenon where the whole is greater than the sum of its parts. Be prepared to witness the dismantling of a number of long held negative myths and stereotypes about aging. For more information, visit http://www.creativeaging.org/.

Admission to this lecture is $25 per person and seating is limited to 300. Reservations can be made by calling IRSC at (772) 462-7880 or the Cultural Council at (772) 770-4857. The deadline to RSVP and purchase tickets is Friday, April 3.

This event is sponsored by the Lifelong Learning Institute at IRSC, the Cultural Council of Indian River County, Vero Beach Magazine and the Treasure Coast Chapter of FPRA

Putting Your Image Together—Make Your Reservation NOW!
The Treasure Coast Chapter of the Florida Public Relations Association (FPRA) invites you to the annual Local Image and Communicator of the Year Awards Ceremony scheduled for Tuesday, April 21 from 4-7 p.m. at the Schreiber Center at Indian River State College Campus in St. Lucie West.

The FPRA Local Image Awards are held each spring to recognize outstanding efforts in public relations. Prior to the dinner and awards presentation, the reception will feature a new element to the event. A spectacular silent auction with fabulous gifts such as aesthetic laser treatments, cocktail cruise for two on a 51’ Bertram, “The Challenge,” tickets to “The 10 Tenors” at the Sunrise Theatre and much more will be available.

Tickets for the event are $40 per person and include one complimentary glass of wine or beer, hors d’oeuvres and dinner. Credit cards, checks and cash are accepted for the silent auction and a cash bar will be available. Reservations and payment for the event can be made online at http://www.fpratreasurecoast.com/ or by calling Cara Perry, Director of University Relations at FAU Treasure Coast Campus, at (772) 873-3339. This year’s sponsors for the Treasure Coast Local Image Awards Ceremony are Yates & Associates, Public Relations & Marketing and Mariner Sands Country Club. The Schreiber Conference Center is located at 500 N.W. California Avenue in Port St. Lucie.

May Monthly Program -- Crisis Communications: “The Good, The Bad and The Sound Bite”
Join the Florida Public Relations Association’s Treasure Coast Chapter on Tuesday, May 12 at 11:30 a.m. when Carl Fowler, Emergency Management Area Coordinator for the Seminole Tribe of Florida Brighton Reservation, leads us on a journey of what to do, or more importantly, what to say to the media when a crisis hits. The monthly business meeting takes place at the Indian River State College’s Schreiber Center on the St. Lucie West Campus in Port St. Lucie.

The Treasure Coast Chapter invites all interested first responders, public relations practitioners and anyone responsible for handling media relations during an emergency to attend the luncheon. The cost is $15 for FPRA members and $20 for non-members. Reservations may be made online now at http://www.fpratreasurecoast.com/ or by calling Programs Chairman Cara Perry, Director of University Relations at FAU Treasure Coast Campus, at (772) 873-3339 or e-mail at ccarlton@fau.edu. Lunch will once again be catered by Panera Bread.

Carl’s responsibilities for the Seminole Tribe include managing and conducting emergency preparedness programs for a community that covers over 30,000 acres and includes a resident population of more than 700. Carl joined the Seminole Tribe in February 2009 after serving for more than eight years as the Public Information Officer and Training Coordinator for Broward County Emergency Management Division in South Florida. He managed media relations and served as the principal spokesman during numerous disasters and emergencies that included Hurricanes Frances, Jeanne and Wilma. He has appeared on local, national and international news networks that include CNN, MSNBC, Fox News and The Weather Channel. Carl also managed the Division’s Training Program and has taught classes throughout Florida for public information officers and on incident command for first responders and other public safety officials.

Carl is a frequent contributing teacher and presenter at the Florida Governor’s Hurricane Conference where he teaches beginning and advanced PIO classes. He’ll share television clips showing “The Good, The Bad and The Sound Bite,” on handling media interviews. Attendees will also have the opportunity to participate in mock interviews and scenarios.

Have a great week,
Linette